Bexley Heritage Trust manages two historic houses in Kent, Danson House and Hall Place. Following the appointment of a new chief executive, I was brought in to cast a fresh pair of eyes over the marketing and help the Trust overcome specific challenges. The strategic phase of the project included auditing competitors; running a staff … Continue reading Bexley Heritage Trust
Month: October 2011
Barking & Dagenham Council
This four-day mentoring project with the heritage services department at Barking & Dagenham Council focused on improving the marketing knowledge and skills of a key team member. The coaching was designed to help them achieve their marketing aims whilst acknowledging the budget and resource restrictions. Here's what the client had to say: The training received … Continue reading Barking & Dagenham Council
South Bank News & Forum
My role at South Bank Employers' Group included ensuring local residents and employees had the opportunity to stay informed about local issues, express their views and influence decision-making. Activity included: * Relaunching and editing the magazine South Bank News which was delivered to every household and also to local community venues * Running the South … Continue reading South Bank News & Forum
Jubilee Gardens
Whilst at South Bank Employers' Group, I ran the community consultation for two regeneration projects: Jubilee Gardens, the park next to the London Eye, and Waterloo City Square. Activity included: * Developing consultation strategies * Conducting baseline research to ascertain local usage and requirements * Developing identities for both projects and creating supporting materials, including … Continue reading Jubilee Gardens
South Bank London
Building the profile of destinations to increase footfall, dwell time and spend is one of my passions. I spent seven years running the South Bank Marketing Group, a successful tourism consortium in London which brings together the area’s attractions, cultural venues, museums, hotels and transport providers to promote the South Bank as a destination. In … Continue reading South Bank London
Cut ‘n’ Paste
There is a change afoot at Bexley Heritage Trust, including the development of a new brand identity. Staff from across the organisation were pulled in to give their input into a brand values workshop. With over 90 years of service between them, they certainly know a thing or two about their historic houses and why … Continue reading Cut ‘n’ Paste