Danson House

Bexley Heritage Trust

Bexley Heritage Trust manages two historic houses in Kent, Danson House and Hall Place. Following the appointment of a new chief executive, I was brought in to cast a fresh pair of eyes over the marketing and help the Trust overcome specific challenges.

The strategic phase of the project included auditing competitors;  running a staff workshop and developing the brand values; as well as drafting the communications strategy and budget. Next up was the implementation: creating a new brand as well as visitor leaflets,  a travel trade planner, advertising and promotional materials to support temporary exhibitions.

www.bexleyheritagetrust.org.uk

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

w

Connecting to %s