Churncote Farm Shop & Butchery is a thriving family business based on the outskirts of Shrewsbury which prides itself on quality home-grown and locally produced food as well as a welcoming shopping environment. The owners, Sue and David Clarke, were keen to undertake marketing activity to attract new customers. Their previous leaflet was a simple text-only affair and didn’t communicate the real appeal of the shop: the beauty of the building (a converted cowshed), the friendliness of the team and the freshness of the produce. Since opening, Churncote has also grown its butchery counter which is now hugely popular and needed to be part of the business name.
The project focused on creating a new brand, visitor signage and a leaflet.
We now have a stronger profile and have enjoyed a direct increase in shoppers. Elizabeth understood our business and day-to-day challenges and she responded with practical support which has made a real difference.
Sue Clarke | Churncote Farm Shop & Butchery
