Set in 500 acres of glorious Shropshire countryside, Eaton Manor Country Estate offers award-winning luxury 4 and 5-star self-catering holiday cottages.
Over the past ten years the business has grown substantially and the team recognised that it was now time to review its customer communications. Made by Marketing was drafted in to help the business address this challenge. Workshops were used to better understand their key target audiences and their individual communication needs, as well as to identify their brand values and agree a visual direction for the company. The project was wrapped up with a series of recommendations to be taken forward in-house.
“Our workshops with Elizabeth were crucial to help us define our brand values and identify our target markets so that we could be confident in tackling the task of re-branding and developing a new web site and printed brochure. We have now finished this project and are reaping the rewards as a result of a clear direction gained by our initial work with Elizabeth.”
Phillipa Hillier | Eaton Manor Country Estate