I recently had the fantastic task of helping an organisation select a new designer for their rebrand project. For the client this was a big deal - the new identity will help shape a new future and help them engage with a broader range of audiences. It was a busy day of interviews but I … Continue reading Top Tips: How to select a design agency
Category: Blog
Building the LEGO experience, brick by brick
A trip to LEGO House in Billund, Denmark, is a lesson in creating a rounded visitor experience which really delivers. Celebrating its first anniversary later this month, the intention was to create a space dedicated to creativity, fun and learning. It’s hard to believe that the concept “the home of the brick” only came about … Continue reading Building the LEGO experience, brick by brick
My year to date, January to March
TOP TIPS: HOW TO WRITE A DESIGN BRIEF
With winter on the way out, are you feeling ready for something shiny and new? It’s definitely the time of year when many of my clients start thinking about having a spring-clean on their branding/marketing materials. Before you dive in and start speaking to designers, I recommend spending some time drafting a design brief. … Continue reading TOP TIPS: HOW TO WRITE A DESIGN BRIEF
Coventry Culture’s Family-Friendly Conference – My Take-Homes
Yesterday I swapped my desk for a day trip to Coventry Transport Museum, the venue for Culture Coventry’s very first Family Friendly Conference. Colleagues from across the sector generously shared their experiences in presentations and workshops, so I thought I would do likewise and share my principal take-homes from the event: Keynote, Dea Birkitt, Kids … Continue reading Coventry Culture’s Family-Friendly Conference – My Take-Homes
Laying the foundations for Sculptors
I've recently started working with the Royal British Society of Sculptors - they have been somewhat under the radar but that is all set to change with a new director at the helm. Based in South Kensington, the Society has bold ambitions for the years ahead. I am very excited to be involved at the … Continue reading Laying the foundations for Sculptors
Campaigning for better broadband
For the past couple of years I have been working with youth music charity NYMAZ to brand and promote their pioneering project Connect: Resound. It was conceived to overcome the problem of providing a well-rounded music education offer to rural schools when they are often time-consuming and expensive to travel to. The answer lay in … Continue reading Campaigning for better broadband
Launch of #PlayFarAwayDay
Do you think that everyone should have access to music, no matter where they live? Youth music charity NYMAZ champions the power of music to change lives, with a particular focus on ensuring that children in rural areas don't miss out. To spread this message, we recently launched #PlayFarAwayDay with Yorkshire Festival. On 18 June … Continue reading Launch of #PlayFarAwayDay
Barking & Dagenham Council
This four-day mentoring project with the heritage services department at Barking & Dagenham Council focused on improving the marketing knowledge and skills of a key team member. The coaching was designed to help them achieve their marketing aims whilst acknowledging the budget and resource restrictions. Here's what the client had to say: The training received … Continue reading Barking & Dagenham Council
Cut ‘n’ Paste
There is a change afoot at Bexley Heritage Trust, including the development of a new brand identity. Staff from across the organisation were pulled in to give their input into a brand values workshop. With over 90 years of service between them, they certainly know a thing or two about their historic houses and why … Continue reading Cut ‘n’ Paste
